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Chandar Joshi on How Digital Marketing Helps Film Promotion

>Apeksha Khanchandani Apeksha Khanchandani
July 06, 2016

With more than 14 years of experience in web and traditional advertising, films and campaigns, Chandar Joshi has worked on various advertising campaigns during his career. Prior to this, he was working in the capacity of Head of Design at the esteemed ibibo Group and was responsible for conceptualising, executing and successfully delivering Creative Designs for various clients.

His previous experiences include Prime Focus – Post Production Studio, Mumbai, Advertising Production Houses and Digital Studios like Ravi Deshpande Digital Pvt. Ltd., Butterfly Motion Pictures, Final Frame Productions, Shabd Communications and Web360 Solutions.

We caught up with him to discuss his upcoming event, which is a meet-up that discusses of film promotions via digital media. 

Tell me about Ohh Digital…

Ohh Digital is an interactive advertising and technology conference and exhibition – a marketplace for buying and selling, a community for networking, a forum for exchanging ideas and an opportunity for contributing to industry trends and initiatives.

We’re a bunch of passionate people obsessed with creating interesting and innovative solutions for brands on the digital platform. Whether it is holistic digital solutions, creating a smart phone application, a website, running a digital promotion or a campaign on social media that integrates different media, we are the people to call!

We have partnered with Whistle Productions, an event management company to create a platform for all Digital Advertising enthusiasts with this meet-up medium.

Let’s talk about the upcoming event…

speaker_chetan_bannerThis is the first event of the series. Movie promotion is an art that is imperative to any production. It allows you to reach your audience in a way you would never have thought was possible. It’s even more significant when it’s about the small independent filmmakers who may not acquire any press at all without some effective promoting and marketing.

This meet-up is for all digital marketing enthusiasts in and around Pune city, who wish to make new connections, learn and share knowledge – while having fun. Let’s share our knowledge about better ways to get targeted traffic from search engines and social media platforms such as YouTube, Instagram, LinkedIn, Twitter and Facebook.

Video is the new content style; we are all running out of attention spans and focus levels. Videos keep two of our five senses occupied and need lesser time to get the point across. Videos are not only about shooting and viewing, but the money in there is huge. It is possible to have a YouTube channel and actually make a lot of money out of it.

We have Experts Like Chetan Deshmukh (Founder of Chetan Deshmukh Animation Studios Pvt. Ltd) and Suhrud Godbole (Producer at IME Motion Pictures) who are going to speak about content creation, social media promotion and online distribution and share their industry experiences.

Who precisely, is your target audience? 

This is an event for anyone interested in learning more about the booming digital marketing sector. This group is dedicated to all the aspects of digital marketing.

Get some tips from online marketing practitioners and experts in the fields. Learn how to use digital channels to promote or market your products and services to consumers and businesses. Marketing budgets are increasingly shifting from offline to online. Why? Because it is efficient, measurable and it has the best ROI. If you feel it is the time for you to enter into this new age, this is your group! Whether you are:

– An employee seeking for new career opportunities

– An entrepreneur willing to bring his startup communication to the next level

– An SME who wants to develop its leads generation or a big organisation looking for innovative ways to communicate with its target audience.

Come and meet like-minded peers while learning new tips and tricks!

How will this event benefit those who attend it? 

  • You will learn about the future of Digital Marketing from leading experts who can share their knowledge and experience in the growth areas which matter such as (and not exclusive to) programmatic buying, managing international search, content marketing, the internet of things, where is digital going? And much more…
  • You will meet other like-minded individuals in digital marketing who face similar challenges.
  • You will not be out of pocket, it only costs INR 1000/- per ticket to attend.
  • You will have a great, worthwhile evening!
Apeksha Khanchandani
Apeksha Khanchandani
<p>Our lady, the first of her name, our Punekar-in-Chief. Happiest when holed up with a mug of chai, her dog and The Punekar. She’s partial to semicolons and silently corrects people’s grammar and pronunciations. Immensely mad about Pune, this @misspunekar.</p>

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